Current popular dramas

On I.M.D.B., the most popular drama is currently 'Transcendence.' It's popularity is partly due to the production company being Warner Brothers, whom are well known throughout the media as being one of the most successful and longest running film companies in the world. The other reason for this films popularity among the film community is the numerous amount of A list actors that are in it, such as Johnny Depp, Morgan Freeman and Rebecca Hall. This means that loyal fans of each actor will see this film, as well as those who are already keen on the drama genre, thus resulting in a mainstream target audience. As of the end of April, in the 2 weeks the film has been in cinemas, it has made almost $32 million, however, considering the film cost $100 million to make, this shows that this film isn't likely to thrive. Similarly, with an all American cast and setting, there isn't much content within the film that appeals to a British audience.

This film is evidence that timing is a big part of what makes a film financially successful, with other big Hollywood films such as 'Captain America: The: Winter Soldier' and 'Noah' overshadowing this films release, and therefore directly resulting in a lack of high box office figures.

When comparing this film to our own, there are similarities in the techniques we have used to make our film successful and a memorable example of the drama genre. For example, we have also used multiple celebrities to present our film as a more legitimate, mainstream and enjoyable product as well as make a point of conveying our production company as somewhat of a rival to Warner brothers when it comes to popularity and financial gain.

An example of the drama genre that is a current favourite among both critics and fans a like is 'Locke.' In contrast to 'Transcendence,' this film targets a more niche audience, with Tom Hardy being the only well-known cast member, this only being the directors second time in the role and the film company (IM Global) only dealing with smaller budget films, than those belonging to Warner Brothers. Despite this, the film does have a significantly higher rating on I.MD.B., currently receiving a 7.7/10 rating from the public and a 79/100 metacritic score. 'Locke' also uses the narrative to incorporate signifiers that appeal more to a British audience, such as the setting being London and the main protagonist being of the same region. This combination means we can find the narrative more relatable and therefore be more willing to invest our time into.

- Ryan Chapman -